Skip to content
All industries
Aiden arranging two translucent case folders on a desk beside an abstract scale.
Google Business Profile

Law firms

Law firms: the listing that turns a recommendation into an appointment.

Practice areas, team, address and contact options can reassure without turning a legal situation into a promise.

Join the beta

What your firm gains

Someone recommended you; the client checks Google before calling. A silent listing makes a good recommendation look doubtful.

  1. 1A customer searches
  2. 2They find you first
  3. 3They get in touch
  • 1st resultLenoir Law Office4.8 (42 reviews)Open · Lyon
  • Another family law attorney4,1 (9)
  • Another family law attorney3,9 (14)
Appointment requestedNew case for Lenoir Law Office

More appointments

People get your name, then look you up on Google. Your listing shows your practice areas, your hours and how to reach you. The appointment gets booked.

A reputation that reassures

An unanswered review raises doubt. Aiden replies to each one with restraint, by your rules, and alerts you when your view is needed.

No time spent

Aiden keeps the listing every week. You approve on WhatsApp, that is all.

How he does it

He knows what makes a listing rank.

Aiden knows Google’s rules and watches what your competitors do. He applies both, every week.

  • He applies Google’s ranking criteria.
  • He looks at competing listings and does better.
  • He answers the questions a customer asks before calling.
  • He asks you before publishing anything important.

Two decisive moments

When your profile enters the journey.

01

A name has been recommended

The prospect looks up the firm to check its practice, location and way to get in touch.

02

A company considers several advisers

After a conversation, a partner may review the profile to understand the firm before continuing.

Illustrative example

A law office’s listing, without Aiden and then with.

A listing left alone ages. The same listing, kept by Aiden, fills up, replies and stays accurate. This is what it looks like for this trade.

Without AidenWith Aiden
Lenoir Law OfficeFamily law attorney · Lyon4.8(42 reviews)
PostsNo postLast published 14 months ago
ServicesVarious services
Saturday hoursClosedChanged by a third party, nobody noticed
Special hoursNew Year’s Day: not setYour customers do not know if you open
Latest reviewCamille R.

Precise and human support, from the first meeting to the signature.

Unanswered for 3 weeks
On “amicable divorce lawyer Lyon”Not in the results
Lenoir Law OfficeFamily law attorney · Lyon4.8(42 reviews)
PostsAmicable divorce: the stepsPublished this week
ServicesDivorce by mutual consentChild custodyInheritance
Saturday hours09:00 to 12:30Restored in 4 minutes
Special hours1 January: closed · 2 January: 9am to 12pmAsked by Aiden 10 days ahead, confirmed by you
Latest reviewCamille R.

Precise and human support, from the first meeting to the signature.

Response from the owner

Hello Camille, Thank you for this review, it means a lot to the whole team. A separation goes better when every step is clear. See you at the office. Maître Lenoir

Reply published the same day
On “amicable divorce lawyer Lyon”Among the first results

Illustrative example: the business, reviews and figures on this listing are fictional.

Keep it accurate

What matters in this industry.

01

Specify practice areas

Litigation, employment, tax and commercial law should match the firm’s actual practice.

02

Respect professional rules

Copy and visuals must remain compatible with the standards applying to the profession.

03

Protect matters

A public reply never discusses the substance of a case or a client’s identity.

Aiden’s role

Continuous work, simple decisions.

Aiden compares website and profile information, prepares practice areas and sends sensitive wording to the firm for review.

01

Observe

Aiden connects your profile, your activity and relevant searches.

02

Prepare

It turns the gaps it finds into proposals that are ready to review.

03

Publish

It publishes what you authorised: services, copy, visuals, replies to reviews.

04

Watch

Actions, their status and changes made by third parties stay visible and get restored.

What Aiden prepares for law firms.

Aiden compares website and profile information, prepares practice areas and sends sensitive wording to the firm for review.

  • Add the services your customers search for: Divorce by mutual consent, Child custody, Inheritance
  • Publish a useful post, for example “Amicable divorce: the steps”
  • Reply to every review, like Camille R.’s, under your rules
  • Confirm holiday hours with you, before a customer makes a trip for nothing

Practical questions

Before you start.

Can a review about a case receive a reply?

A reply may remain general, but it must never reveal or confirm confidential details.

Does Aiden publish without oversight?

Aiden prepares proposals. You confirm facts and sensitive decisions before authorised actions, then their status remains visible.

Google profiles are for eligible businesses that receive customers or travel to serve them.

Hire Aiden for your listing.

Free trial during the beta, no card required. Then from €77 a month per listing.

Join the beta