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Aiden alone connecting workstations and a small server to a translucent cobalt data core.
Sales journey diagnosis

Managed IT services

Leads are not always lost on technical detail. Often, the next step is unclear.

RaiseMedia analyses the path from initial need to qualification, then from technical discussion to a collective decision.

View the method

What your company gains

Before signing, your prospect checks your listing. An empty or silent one makes them pick the competitor, and you will never know.

  1. 1A customer searches
  2. 2They find you first
  3. 3They get in touch
  • 1st resultNéo Infogérance4.8 (42 reviews)Open · Lille
  • Another managed it services4,1 (9)
  • Another managed it services3,9 (14)
Quote requestNew qualified lead for Néo Infogérance

Inbound calls, from organic search

Your listing ranks on your sector’s searches. Enquiries come in on their own, without buying leads or paying for ads.

A better conversion rate

The prospect who checks you out finds a serious company: recent reviews, replies, completed work. The same lead signs more often.

No extra hires, no extra work

No more salespeople, no pricier leads. Aiden runs the listing every week, you approve on WhatsApp.

How he does it

He knows what makes a listing rank.

Aiden knows Google’s rules and watches what your competitors do. He applies both, every week.

  • He applies Google’s ranking criteria.
  • He looks at competing listings and does better.
  • He answers the questions a customer asks before calling.
  • He asks you before publishing anything important.

Two decision moments

Where leads move forward, hesitate or stop.

01

A provider needs replacing

The owner looks for a local team, its support scope and how the handover begins.

02

A recommendation reaches the committee

After a technical discussion, other decision makers review your company and services before moving forward.

Illustrative example

A managed IT provider’s listing, without Aiden and then with.

A listing left alone ages. The same listing, kept by Aiden, fills up, replies and stays accurate. This is what it looks like for this trade.

Without AidenWith Aiden
Néo InfogéranceManaged IT services · Lille4.8(42 reviews)
PostsNo postLast published 14 months ago
ServicesVarious services
Saturday hoursClosedChanged by a third party, nobody noticed
Special hoursNew Year’s Day: not setYour customers do not know if you open
Latest reviewCabinet Delorme

Migration to Microsoft 365 with no downtime, responsive and understandable support.

Unanswered for 3 weeks
On “managed IT services SME Lille”Not in the results
Néo InfogéranceManaged IT services · Lille4.8(42 reviews)
PostsBackups: the test 8 out of 10 SMEs have never runPublished this week
ServicesUnlimited IT supportBackup and cybersecurityMicrosoft 365 migration
Saturday hours09:00 to 12:30Restored in 4 minutes
Special hours1 January: closed · 2 January: 9am to 12pmAsked by Aiden 10 days ahead, confirmed by you
Latest reviewCabinet Delorme

Migration to Microsoft 365 with no downtime, responsive and understandable support.

Response from the owner

Hello, Thank you for this review. A successful migration is one your teams did not notice. See you soon. Néo Infogérance

Reply published the same day
On “managed IT services SME Lille”Among the first results

Illustrative example: the business, reviews and figures on this listing are fictional.

Order of work

What could make this journey smoother.

01

Talk in needs

Continuity, support and security are clearer than a pile of acronyms.

02

Define the scope

Remote support, on-site work and support hours need precision.

03

Never guarantee zero risk

No system can promise the complete absence of incidents.

Tailored RaiseMedia engagement

Your leads are already there. Let’s find where the decision stalls.

We audit the sales journey, reveal its friction points and build a sequence of priorities suited to your organisation.

01

Diagnosis

Understand the journey prospects actually experience.

02

Friction

Find the moments where interest slows down or disappears.

03

Priorities

Choose which improvements deserve attention first.

04

Support

Implement and adjust the method with your teams.

A diagnosis for complex IT sales cycles.

RaiseMedia maps the stages, roles and expectations in the journey, then reports the friction points and priorities to address with your teams.

  • Add the services your customers search for: Unlimited IT support, Backup and cybersecurity, Microsoft 365 migration
  • Publish a useful post, for example “Backups: the test 8 out of 10 SMEs have never run”
  • Reply to every review, like Cabinet Delorme’s, under your rules
  • Confirm holiday hours with you, before a customer makes a trip for nothing

Engagement scope

What the diagnosis covers.

Can a long sales cycle be analysed?

Yes. The diagnosis can follow several stages and decision makers when enough information about the real journey is available.

Does every technical detail need to be simplified?

No. The goal is to make the decision easier to understand while retaining useful precision for technical stakeholders.

The diagnosis prioritises possible improvements. It does not guarantee lead volume, appointments or sales.

Let’s diagnose your sales journey.

A tailored engagement to help convert more of the opportunities you have already acquired.

Discuss my leads